About Ivelina Iskarova
Welcome to my creative portfolio website! I am Ivelina Iskarova and here you will find a collection of my work that showcases my creativity, skills, and passions. I'm Bulgarian who is thrilled to get to know the world and all the different cultures around it. As a Creative Advertising with Marketing graduating student at London South Bank University, I am committed to producing high-quality work that is both visually appealing and functional. This website is a platform for me to share my projects, accomplishments, and experiences with the world.
​
My portfolio is a reflection of who I am as a professional, and I have curated it to highlight my strengths and expertise. From graphic design and photography to writing and marketing, my portfolio features a range of projects that demonstrate my versatility and adaptability. Whether you are a potential client, employer, or simply interested in my work, I hope you find this website informative and engaging.
​
Thank you for visiting my creative portfolio website, and I look forward to connecting with you soon!
_edited.png)
I began my professional journey in 2020 when I became a London South Bank University student and have since worked on a number of solo and collaborative projects. I take pride in all that I do and in the long-term relationships I’ve fostered in the process. I firmly believe that hard work eventually pays off, and I know that each day brings me closer to reaching my goals.
My hobbies include making music, writing, sports, cycling, growing plants, modelling for photographers, taking photographs, creating music videos and more. I also study languages in my free time - Spanish, Dutch, Russian and Romanian.
From small, solo projects to creative collaborations, I’m always looking for the chance to explore new venues and learn something new that I can apply to my work. Explore my portfolio, and feel free to get in touch with any questions.
Get to Know Me Professionally
Certificate in Foundations of Social Advocacy
Hootsuite
February 2021
Certificate in Time Management Fundamentals
LinkedIn Learning
November 2022
Certificate in Communicating with Charisma
LinkedIn Learning
November 2022
My Latest Projects
THE HEARTBREAK HOTEL
The report aims to critically evaluate two tools in Direct Marketing and another two in Digital Marketing in the context of the Client Brief for the Heartbreak Hotel which was founded in 2021 by Alice Haddon and Ruth Field. It offers retreat programs for women after suffering a heartbreak. The founders want to expand the offering to a more inclusive and accessible destination, both physical and digital. They aim to reach as wider audience as possible.
The Client Brief task aims to create a direct and digital marketing strategy where the final goal is to create an idea capable of generating interesting social media content that comes from their beliefs and practice, has the ability to draw women to the website and take the next step on the journey. This could be signing up for a retreat, reading more about what they do, ordering the book or opening the doors to a virtual Heartbreak Hotel.
WALKERS 'WALK WITH US' CAMPAIGN FOR D&AD COMPETITION
Walk with Us is a creative campaign focused on PR and social media, which breaks the 'I’m fine' autopilot through humor and communication. Walk with Us campaign uses crisp packaging to inform customers about the campaign and creates walk-in mental health hubs at universities and companies around the country to support face to face the participants in the campaign. It also drives traffic to the Walkers website as there are chat rooms for the online participants under the campaign section.
Walkers partners up with Mind mental health charity for this campaign. Together they create community support groups and create change in mental health decline. The main objective is to make crisps fans take action through sharing their feelings and get through unpleasant situations with humor. Through analysis of primary research, focus group, and surveys, the habits, and feelings of crisps fans are on the table. Secondary research looks into the impact what happens in the world right now has on the younger population mental health. The campaign will run through PR and social media under the #WalkwithUs hashtag.
ivelinaeqka@gmail.com | +44 (0) 7595500576